There is lots of talk about Design Thinking and how it can help you and your organisation become more human centred, solve complex problems, reduce risk and deliver more successful products and services to market.
There is a similar amount of talk around what business design is, and how does this differ from the more traditional "design to make stuff look cool" view of the discipline.
DesignChain offers a variety of different courses that cross the innovation spectrum, from foresight to scaling and managing. Our flagship course is the in-depth Business Design course that runs over 4 days. This can be found on our web site.
Setting the context for business design is needed to help potential users of the discipline understand why it's needed, what it looks like, and how it's done.
With that in mind we created this high level introduction to provide some initial context around design and business design.
It's a free of charge course that hopefully strengthens your understanding of the discipline and its role in creative problem solving.
Should you require the full course with some hands on activities, please get in in touch with us via the above link.
Sincerely
Craig Martin
A message from your instructor
Before we begin...
Human Capability Sets
The Knowledge Funnel
A Decision Making Framework for Complexity
The Orders of Design
Travelling Across the Problem Solution Landscape (TRIZ)
Looking For High Value Levers in the System
Different Disciplines across the Problem-Solution Landscape
Linking the Nordstrom Model to the Business Model
Understanding Value and Complexity
Aligning Desirability with Feasibility and Viability
The Double Diamond Introduction
The Problem Space
An Overview of the Whole Design Process
More resources for you
Before you go...
